Justification of ideas in relation to genre and artist

We have kept to the music video genre in many ways. One way is the cinematic aspect. We are using fast editing and bright colours. This doesn't just relate to the music video genre as a whole but mirrors most indie pop music videos, which is where we drew most of our inspiration from. We are also using lip-syncing, which is a huge aspect of the music video genre, along with a band with instruments and a lead singer. Our music video relates to the artist as it has a very comedic effect. We tried to implement a lot of humour into our video, which is very much what the midnight beast like to do.